Selecione um bom business case, monte o argumento com criatividade e empatia às necessidades das partes interessadas. Seja assertivo na proposta de valor e resoluto na demonstração dos resultados. Se possível traga exemplos de seu portfólio.

Emphasizing accessibility features helps expand the user base by making the app usable for everyone, including people with disabilities. It enhances the overall user experience, improves navigation, and ensures compliance with legal regulations, reducing the risk of lawsuits. Prioritizing accessibility also strengthens brand reputation, demonstrating social responsibility and innovation. Additionally, it can improve SEO and app performance, making content more discoverable. Rather than being a burden, accessibility is a long-term investment that benefits both users and businesses.

Mostre como a acessibilidade amplia o público, melhora a experiência do usuário e reduz riscos legais. Destaque também que grandes empresas já fazem disso uma prioridade.

Accessible apps unlock a larger audience, boost user satisfaction, and ensure legal compliance. Prioritizing accessibility not only fosters inclusivity but also drives business growth and strengthens brand reputation in a diverse market.

I’d highlight how accessibility expands the user base, improves usability for everyone, and ensures compliance with regulations. Plus, it enhances brand reputation and can give a competitive edge in the market.