Desde mi experiencia, la clave para cerrar la brecha en un proyecto de relaciones públicas y garantizar el éxito radica en mejorar la comunicación interna y establecer una estructura clara de flujo de información. Aquí algunos pasos que podrían ayudar: 1. Establecer canales de comunicación claros. 2. Definir roles y responsabilidades. 3. Reuniones de seguimiento regulares. 4. Fomentar la retroalimentación abierta. 5. Documentar y centralizar la información. 6. Promover la transparencia. Con estos enfoques, se puede mejorar la comunicación dentro del equipo y, en consecuencia, mejorar los resultados del proyecto de relaciones públicas.

1) Establish a CLEAR OBJECTIVE upfront. Meaning: One sentence, no fluff, no buzzwords – WHAT do we want to achieve? And WHY? Paint it on the walls if needed. When things get messy, this isn’t just a "reminder." It's your North Star, the ultimate referee that shuts down pointless debates. 2) STOP the endless meetings. They create an illusion of alignment while wasting time. → Implement a "decision journal" where people log key decisions and reasoning. 3) Kill the corporate BS! If you can’t explain an idea to a 10-year-old, you don’t understand it well enough. 4) STOP avoiding conflict. Try a "disagreement hour" where people MUST voice their concerns (no sugarcoating). Harmony is overrated; productive friction drives better outcomes.

A PR project thrives on seamless communication—when that breaks, so does the message. First, reset clarity. Define roles, expectations, and a single source of truth for updates. Create structured but flexible check-ins, ensuring alignment without overwhelming. Use collaboration tools, but don’t let them replace real conversations. Most importantly, rebuild trust—miscommunication often stems from assumptions, not intent. When a team feels heard and valued, communication isn’t just fixed; it flows naturally.

To bridge the team's communication gap, avoid PR project breakdowns, and ultimately ensure success, it's crucial to establish regular check-ins to evaluate the situation and resolve issues as soon as they arise; use collaborative tools like Slack to keep tasks and conversations in one place for easy searching and reference; and encourage team members to voice concerns and misunderstandings rather than staying quiet about them and permitting these problems to fester.

it is critical to ensure the clear demarcation of deliverables and KPIs from the beginning. Regular check-in dates, essential collaborative tools, and individual capacity to reveal messages are all good, but if no clear goals are enlisted and measured, teams can easily lose focus. What works for me is setting up a 'single source of truth '- a central point for all project info, then encouraging ownership among team members for the way they deliver their communication.

Establish clear communication channels, using a central platform for updates and collaboration. Set expectations for response times and responsibilities to prevent misunderstandings. Hold regular check-ins to align goals, address concerns, and ensure everyone stays informed. Encourage open dialogue, fostering a solution-oriented mindset while minimizing silos.

Communication breakdown in a PR project? Recipe for chaos. Fix it fast. - First, set clear roles and expectations. No assumptions, no confusion. Everyone should know who’s doing what and when. - Keep updates flowing with quick check-ins or Slack messages, overcommunicate if needed. - Ditch endless email chains. Use a shared doc or project board to keep everything in one place. And most importantly, focus on solutions, not blame. If something slips, fix it and move forward. Smooth communication = smooth project.

A comunicação Atual é feita de forma Rápida e Breve!!! Precisamos nos comunicar se preocupando no entendimento de quem está do outro lado! No passado a TV se comunicava com os telespectadores de uma forma a ser considerada distante. Hoje através das redes sociais a comunicação é muito próxima e com interação e feedback em tempo real. Se faz necessário o conhecimento de quem te dá audiência para que se possa traçar um plano de ação para prender a atenção dos internautas (telespectadores)!

With over 14 years of experience leading teams and driving product strategy, I've seen how communication gaps can quickly snowball into larger issues, often clouding the root cause. To improve collaboration and prevent misunderstandings, I recommend: Set regular check-ins. Daily or weekly meetings help address issues early, preventing them from escalating. Use collaborative tools. Platforms like Slack or Trello centralize tasks, keeping everyone informed and reducing miscommunication. Encourage open dialogue. Create an environment where team members feel comfortable sharing concerns, ensuring focus stays on the real issues. Clear communication drives lasting results and keeps teams aligned.

Imagine que estamos jogando uma campanha de D&D e, de repente, o mago decide lançar uma bola de fogo sem avisar o grupo... Resultado? O bárbaro torra, o ladino foge e o clérigo tá ocupado demais pra curar. Isso acontece o tempo todo em equipes que não alinham a comunicação! Para evitar esse TPK corporativo gosto de abordar 4 estratégias bem simples: 🗺️ Briefing detalhado - se precisar, desenhe; 📢 Ritual de alinhamento - reuniões que realmente sejam relevantes, sem monólogo; ⚡ Tecnologia como aliada - Slack, Notion, Trello... use isso a seu favor; 💬 Cultura do feedback - Errou? Sem problema! O importante é aprender e ajustar a estratégia.