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Last updated on Dec 23, 2024
  1. All
  2. Telecommunications
  3. Mobile Communications

Your customer is threatening to switch providers over service outages. How will you keep them loyal?

When your customer threatens to switch providers due to service outages, it's crucial to act swiftly and thoughtfully. Here are key strategies to maintain their loyalty:

  • Acknowledge the issue immediately: Own the problem and apologize sincerely to show you value their experience.

  • Offer compensation: Provide a discount or free service to make amends and demonstrate your commitment.

  • Enhance communication: Keep your customer updated on resolution progress through regular, transparent updates.

How do you handle service outages with your customers? Share your strategies.

Mobile Communications Mobile Communications

Mobile Communications

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Last updated on Dec 23, 2024
  1. All
  2. Telecommunications
  3. Mobile Communications

Your customer is threatening to switch providers over service outages. How will you keep them loyal?

When your customer threatens to switch providers due to service outages, it's crucial to act swiftly and thoughtfully. Here are key strategies to maintain their loyalty:

  • Acknowledge the issue immediately: Own the problem and apologize sincerely to show you value their experience.

  • Offer compensation: Provide a discount or free service to make amends and demonstrate your commitment.

  • Enhance communication: Keep your customer updated on resolution progress through regular, transparent updates.

How do you handle service outages with your customers? Share your strategies.

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Help others by sharing more (125 characters min.)
9 answers
  • Contributor profile photo
    Contributor profile photo
    Raif Oueidat

    Manager Policy and Universal Service at Telecom Regulatory Authority - Lebanon

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    Transparency: provide reason for outage and clear timeframe for fixing as it is important to keep your promises. Provide compensation or extra service

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    6
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    Contributor profile photo
    Wayne Acton

    Business Development Manager

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    Incomparable levels of service will never allow you to be threatened. Never provide the ammunition for an empty weapon always pointed in your direction in our ever increasing demand for service excellence. Stay ahead of the pack with honesty, integrity and simple good old fashioned values.

    Like
    2
  • Contributor profile photo
    Contributor profile photo
    Olufemi Onifade

    Telecommunications and IT Engineer

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    As a service provider, dealing with outages can be a daunting task especially when they are frequent. One thing a customer appreciates is open communication and reassurance of a better and improved service. Let them know that when service is restored, the KPIs would greatly exceed their demands and satisfaction. Compensation for the outages experienced in form of bonuses also play a great role in winning back customer loyalty.

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    2
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    Contributor profile photo
    Ahmed Shafeek

    Roaming Specialist

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    Based on my experience while handling outages with customers , a very crucial factor is being proactive rather than reactive , proactive in a sense of notifying them early before they even noticed in addition to keep them informed and updated about the issue and restoration progress

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    2
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    Contributor profile photo
    Khalid Alghashaam

    KFUPMer, Telecom industry Marketing & Planning professional

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    Clear and honest communication with your customers before even the outages happen, with a committed time line for fixing the outages and finally with a fair compensation for any inconvenience happened during the incident.

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    2
  • Contributor profile photo
    Contributor profile photo
    Saurabh Singh

    Project Deployment, Project rollout, Technical Project Coordinator, Project Implementation, Quality control and Network Infra

    • Report contribution

    To retain the customer, act fast: Acknowledge & Apologize – Show empathy and explain the issue transparently. Quick Fix – Provide an immediate solution (e.g., backup connection, priority troubleshooting). Compensate & Assure – Offer discounts, bill credits, or service upgrades while committing to better reliability. Enhance Support – Assign a dedicated contact and improve SLAs. Communicate & Prevent – Keep them updated on improvements and use proactive monitoring to avoid future issues. Show value beyond price—emphasize reliability, unique benefits, and future upgrades to retain loyalty.

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    2
  • Contributor profile photo
    Contributor profile photo
    Ogheneovo Vuevu

    Technical Application Support Consultant at Huawei | CRM Expert | Driving Innovation and Automation in Telecom | Product Enthusiast | Scrum Master | ITIL V3

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    By offering immediate solutions, such as expedited fixes or temporary alternatives, and outline a clear plan to prevent future disruptions a customer might be retained. Also, make provision for personalized incentives. This can rebuild trust and demonstrate your commitment to customer satisfaction.

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    1
  • Contributor profile photo
    Contributor profile photo
    Mark James Baxter

    Director @ Majestic Ventures Group Limited | Communications Expert—Empowering businesses with strategic IT and telecoms to thrive in a competitive landscape and safeguard them against modern threats.

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    Implement Proactive Monitoring: Use real-time monitoring tools to detect and resolve issues before customers experience disruptions. Provide a Clear Resolution Plan: Outline specific steps being taken to fix the problem and prevent future occurrences. Offer a Dedicated Support Line: Ensure customers have direct access to a responsive team to address concerns quickly. Personalise the Recovery Approach: High-value customers may require tailored solutions, such as priority support or exclusive benefits. Follow Up After Resolution: Check in with affected customers to ensure satisfaction and reinforce your commitment to reliable service.

    Like
    1
  • Contributor profile photo
    Contributor profile photo
    NANDA KISHORE KUCHIBHOTLA

    Consistently achieved meticulous project excellence and efficient delivery in the telecommunications field, ensuring seamless execution, timely completion, and enhanced network performance.

    • Report contribution

    1)Acknowledge & Apologize– Show empathy and take responsibility for the inconvenience.2)Swift Resolution–Prioritize troubleshooting and deploy expert teams to fix the issue ASAP. 3)Transparent Communication– Provide real-time updates on progress and expected resolution timelines.4)Preventive Measures– Share a concrete action plan to enhance reliability and prevent future outages.5)Compensation & Incentives–Offer service credits, discounts, or exclusive benefits as goodwill. 6)Dedicated Support– Assign a key account manager for personalized assistance and proactive engagement. 7)Long-Term Value– Highlight unique advantages of staying, such as superior features, tailored solutions, or better SLAs.

    Like
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